The media landscape is exploding. From bite-sized TikToks to binge-worthy streaming series, from the roar of the stadium to the whisper of personalized podcasts, the way we consume content is changing faster than ever. Where is it all heading? Join us as we dissect the trends shaping the future of media, exploring the battle between ad-supported and subscription models, the rise of short-form video, the evolution of episodic content, and the enduring power of live sports. Get ready for a glimpse into tomorrow’s media ecosystem.
From fragmented broadcasting rights to the rise of immersive fan experiences, the world of sports is in flux, but the money (680 B in 2028) is not.. This panel dives deep into the challenges facing rights holders, exploring how technology companies can capitalize on the disruption. We'll also examine the explosive growth of sports betting,an adjacent market poised to hit $23.8 billion by 2029, and its impact on the industry, revealing the winning plays for those who dare to innovate.
Panel 1. How is AI changing the creativity game
Is AI the muse of the 21st century, or the harbinger of creative destruction? From generating art and music to revolutionizing design and storytelling, AI is transforming the creative landscape. Join our panel of experts as they explore the complex relationship between artificial intelligence and human ingenuity, examining the challenges, opportunities, and ethical considerations of this rapidly evolving field.
Panel 2. South Asian storytelling & creators - representation in entertainment at a global stage
Amplify South Asian Voices. This session will address the critical need for greater representation of South Asian stories in media. We'll discuss the challenges and opportunities facing South Asian creators, and explore how we can support their work to ensure that their voices are heard, their stories are told, and their perspectives are valued.
Panel 3. Ad Tech in the new age
The future of advertising is here. This session explores the cutting edge of ad tech, focusing on its transformative impact on the media landscape. We'll delve into emerging paradigms, from the rise of contextual advertising and privacy-preserving technologies to the growing importance of data-driven creative and the evolving role of AI. Join us to discover the next generation of advertising solutions.