Speaker Name : David Meerman Scott
Company : The New Rules of Marketing and PR
Title : Author

David Meerman Scott is a marketing strategist, and the author of the award-winning BusinessWeek best-selling book The New Rules of Marketing and PR, now in its second edition, which is being published in 24 languages. His new hit book is World Wide Rave: Creating Triggers that Get Millions of People to Spread Your Ideas and Share Your Stories. He is a recovering VP of marketing for two publicly traded technology companies and was also Asia marketing director for Knight-Ridder, at the time one of the world’s largest newspaper and electronic information companies. David has lived and worked in New York, Tokyo, Boston, and Hong Kong and has presented at industry conferences and events in over twenty countries. Check out his blog at www.WebInkNow.com or download his free ebook The New Rules of Viral Marketing: How word-of-mouse spreads your ideas for free at David Meerman Scott